Selectedwork.

I developed scripts for more than 150 videos for Azerbaijan’s national airline, while managing filming, coordinating production teams and supervising creative execution — from short-form TikTok stories to an in-flight safety film recognised in Cannes.

Social-first aviation content and informative videos for travelers — the practical questions everyone has before a flight, answered in the feed.

Birbank introduced an accessible banking service for Deaf and hard-of-hearing customers. My team and I presented a 360-degree marketing strategy to communicate the service — and its message of inclusion. The campaign attracted considerable public attention in Azerbaijan.

Employer-branding content that puts real employees in front of the camera — creative workplace concepts and recurring, employee-focused video series.

Creative workplace content focused on personality, humor and authentic employee storytelling.

Social advertising that turns product features into stories. Galaxy AI’s Live Translate and long-lasting battery life — told through love, not specifications.

TV commercials and social extensions for Baku Electronics — including its recurring “Red Saturday” promotional campaign.

A product video introducing a newly arrived BAIC model to the Azerbaijani market.

Hyundai Azerbaijan partnered with Umico Bonus to offer bonus rewards on eligible vehicle services. The challenge: communicate the benefit in a way people would enjoy and remember.